JLL appoints Barbara Cominelli as CEO of Italy

Digital transformation and marketing expert to succeed Pierre Marin as he takes on newly created role as Chairman of the Board – Senior Advisor at JLL Italy

november 05, 2020

MILAN, 5 November 2020 – JLL (NYSE: JLL) has appointed Barbara Cominelli as new CEO of Italy with effect from December 4, 2020. In her new role, Cominelli will lead and strengthen JLL’s position as a leader in technology and data within the real estate sector.

As Chairman of the Board - Senior Advisor, Pierre Marin will be responsible for growing JLL’s business with strategic clients as well as in fostering business development with an active focus on the Italian real estate market.

Barbara will join from Microsoft Italy, where as COO, Marketing and Operations Director, she played a key role in shaping and driving Microsoft Italy’s growth plan, with a clear focus on the digital transformation of Italian companies and institutions, and contributed to the country’s innovation ecosystem led through digital and sustainability initiatives. 

Prior to that, she was Director of Digital, Commercial Operations and Wholesale at Vodafone Italy, where she drove the company’s transformation journey with a focus on digital innovation, customer experience excellence, agility and intrapreneurship. Her previous professional experience includes leadership roles in the industrial, venture capital and consulting industries in Italy and internationally. 

Throughout her career, Barbara has received several awards for digital transformation, customer experience and operational excellence, and was nominated twice among the “Top 50 most inspirational women in technology in Europe”. She’s a strong diversity and inclusion advocate, actively engaged in several non-profit initiatives, focusing on people growth and talent development. 

Benoit du Passage, Managing Director of Southern Europe and META regions, said: “With Barbara Cominelli, we have been able to attract an outstanding leader from outside of the real estate industry.We are thrilled to have her on board in our journey towards strengthening JLL’s position as a leader in technology and data within the real estate sector, and in driving the growth in the Italian market and of our people. ” 

Barbara Cominelli, CEO JLL Italy, commented: “I am delighted to join JLL at a time of unprecedented change, when technology, innovation and sustainability become ever more important to shape the future of real estate. JLL’s leading global positioning and technology and sustainability driven strategy, along with its strong customer centricity and sense of purpose, provide a powerful platform to re-imagine real estate, reinventing our cities and the way we work and live. I am very much looking forward to being part of this transformational journey.”

du Passage added: “Pierre Marin’s leadership over the last 19 years has been instrumental to the establishment and growth of JLL in the Italian market. We are incredibly thankful for his contribution over the years, and specially during the last few unprecedented months. Italy is a key part of our regional strategy and Pierre will be instrumental to its continued success as well as in helping ensure a smooth transition.”

About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $18.0 billion in 2019, operations in over 80 countries and a global workforce of over 92,000 as of September 30, 2020. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit