Intuitive decision making used to be the most common determining factor in the Dutch real estate market. However, nowadays the availability of data enables us to provide solid grounds to almost every decision making process. Real estate investors are searching for optimal locations to invest in to realize their targets. Occupiers and tenants seek for locations that match with their business strategy and business targets. Governments continue to look out for locations empowering policy making in order to secure an economically dynamic location in which (international) organisations or residents feel comfortable and in which employment flourishes for a sustainable period.
Summarizing, all shareholders seek for transparency and a validated, objective way to underwrite their (business) decisions. JLL’s Ranking Residential enables all parties to understand the market in full detail by creating an overall picture of the quality and long term sustainability of the residential locations. How these insights help in shaping your strategy naturally depends on your specific situation and ambition level.